Mobile Blogging For Road Warriors:
What is it that attracts people so much?
Blogging is a type of website that lets you post in your comments, suggestions or read about anything being discussed in the blog that catches your interest. It is a way for people to interact, discuss or debate about a certain topic. Think of it as a small group of people debating or sharing comments about a particular topic.
One of the many reasons of why blogs are very popular is that it is subjective and not objective. If you read one blog, you will feel like you know the person who wrote it. It is a form of communication where it does not address itself to a wider audience but instead, it communicates on a person-to-person level. In this way, people are more comfortable posting comments in blogs than in other types of forums.
In a world where communication technology is steadily developing, blogging is one of the best ways of communicating with other people. Today, there are a lot of devices which you can use to create, maintain and update your blogs. One type is mobile blogging or moblogging.
Mobile blogging or moblogging is a type of blogging where it means that you can blog on the go from a portable mobile device like your cellular phone. One great reason to consider mobile blogging is if you want someone to be part of an event without being physically in the event.
One form of mobile blogging or moblogging is through communication devices such as Bluetooth or in your own palm top or pocket PC. There is not much difference between a traditional blog and mobile blog or moblog, the only difference is that in moblog, you can blog on the go.
Today, with the latest mobile phones getting more and more affordable, anyone can buy these devices. You can customize it, take pictures with it and you can also surf the internet with it. Mobile phones are also very useful for blogging. Aside from the fact that you can go online with mobile phones, you can also blog with it while you're on the go. With it, you can share stories, photos, videos on your blog.
However, to create your own mobile blog, you should first determine if your mobile phone network provider can support online surfing through the internet. You should also determine what kind of phone supports for this kind of service.
Another benefit of moblogging is that if you get inspired to tell a story or you took some great pictures on your road trip and want to share them to the world, you won't have to wait until you get your hands on your computer and share your thoughts and pictures in the internet. With moblogging, you can blog anytime and anywhere.
To make it much easier for you, you should first make your blog website on your computer. Then, you should register your mobile phone number to activite mobile blogging services. And, you can now post in your comments anywhere you are with your mobile phone.
With mobile blogging, you can even benefit if you are buying a particular thing like a car. For example, you are now in a used car lot, you then can't decide on what car you want and would want to consult your friend about it. You then take a picture of the cars you like and send them to your blogging website. You then call your friend and told him or her that you need his or her opinion about the cars. You tell them that the pictures are in your blogging site and ask them to take a look at it and tell them what they think.
Moblogging is a very convenient way to communicate with people and also update your blog site even without being physically in front of a desktop computer.
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Showing posts with label phone. Show all posts
Showing posts with label phone. Show all posts
Friday, August 1, 2014
Sunday, July 20, 2014
Mobile Marketing
Mobile Marketing:
Mobile marketing can be classified into two types based on the technology involved. The more traditional form involves marketing on the move like moving billboards and road shows. The second type refers to marketing on a mobile phone like cell phone. Since the onset of millennium, mobile marketing though cell phone has become very popular. Short message service popularly known as SMS has made marketing by this method a lot easier.
There were some problems in the beginning as unwanted information was being sent to the people. Most of the SMS that were passed around was spam and it received negative media response in all parts of the world. This was because a sector of the advertisers bought list of mobile users and began sending them unsolicited messages. They were later stopped due to strict security measures and laws passed. Marketing industry recognized the potential of mobile marketing and utilized it to the full extent. The mobile service providers coded guidelines and laws. It then became a legal advertising channel. The Mobile Marketing Association and Interactive Advertising Bureau also have laid down guidelines for the proper functioning of mobile marketing.
Mobile marketing has become popular in Asia and Europe as it is a novel idea and in Europe alone hundreds of millions of pounds have been investing in SMS advertising. Now SMS has become the most famous part of mobile marketing. Because of the popularity of short codes, SMSing has become a lot easier. This has created a new approach to reach out to potential customers. Now mobile short codes are looked upon as mobile domain name, by many of the brands around the world, when the customers message the brand at any occasion.
In America, the first SMS short code campaign was started in 2002. SMS containing short codes are easier to send a message with complete information. Short codes are usually numbers that are assigned to mobile operators of a particular location, which they use for brand campaigning and other purposes. They are very small, like they contain only four to five words. These numbers are always under scrutiny by the service provider and each and every message is monitored to see that they do not go against the original service description.
Like opt-in emails, customers have to opt for SMSes. This is the biggest criterion, which the advertiser has to follow in order to send a promotional SMS. Some of the mobile operators ask for double opt-in form from the receiver. At the same time opting out is made easy for the customer. When the customer wishes to terminate receiving messages, they have to send STOP word by SMS. All these guidelines have been laid by the Mobile Marketing Association consumer best practice guidelines and it's a compulsion to follow those by all the marketers who wish to do mobile marketing in America.
Now, service providers have started to provide the option of sending SMS to email addresses. Other than this, other services provided are mobile games, mobile tones etc., which are used for promotional purposes. This has lead to the invention of MMS or Multi-media Message Service, through which short promotional videos and animations can be send. Bluetooth is another good technology. It started in 2003, and many companies in Europe have found it useful. When a message is send via Bluetooth, the receiver should accept request from the sender. So, sending messages by this method is legitimate. The message transfer speed is high and is also a free service as it is a radio-based technology.
The method of sending SMS advertisement to mobile phone users based on their geographical location is known as Location based service. The customer is tracked via a GPS chip which is built-in the phone. Radiolocation signals from the nearest cell phone towers are used for this purpose.
Mobile marketing follows a very safe marketing strategy, as it is customer opted. The short message sent through this method is known as mobile originated or MO message. If the advertisement is done through a call, the call is known as mobile terminated or MT message. As there is a phenomenal increase in the number of mobile phone users, this kind of marketing is a sure hit.
Mobile marketing can be classified into two types based on the technology involved. The more traditional form involves marketing on the move like moving billboards and road shows. The second type refers to marketing on a mobile phone like cell phone. Since the onset of millennium, mobile marketing though cell phone has become very popular. Short message service popularly known as SMS has made marketing by this method a lot easier.
There were some problems in the beginning as unwanted information was being sent to the people. Most of the SMS that were passed around was spam and it received negative media response in all parts of the world. This was because a sector of the advertisers bought list of mobile users and began sending them unsolicited messages. They were later stopped due to strict security measures and laws passed. Marketing industry recognized the potential of mobile marketing and utilized it to the full extent. The mobile service providers coded guidelines and laws. It then became a legal advertising channel. The Mobile Marketing Association and Interactive Advertising Bureau also have laid down guidelines for the proper functioning of mobile marketing.
Mobile marketing has become popular in Asia and Europe as it is a novel idea and in Europe alone hundreds of millions of pounds have been investing in SMS advertising. Now SMS has become the most famous part of mobile marketing. Because of the popularity of short codes, SMSing has become a lot easier. This has created a new approach to reach out to potential customers. Now mobile short codes are looked upon as mobile domain name, by many of the brands around the world, when the customers message the brand at any occasion.
In America, the first SMS short code campaign was started in 2002. SMS containing short codes are easier to send a message with complete information. Short codes are usually numbers that are assigned to mobile operators of a particular location, which they use for brand campaigning and other purposes. They are very small, like they contain only four to five words. These numbers are always under scrutiny by the service provider and each and every message is monitored to see that they do not go against the original service description.
Like opt-in emails, customers have to opt for SMSes. This is the biggest criterion, which the advertiser has to follow in order to send a promotional SMS. Some of the mobile operators ask for double opt-in form from the receiver. At the same time opting out is made easy for the customer. When the customer wishes to terminate receiving messages, they have to send STOP word by SMS. All these guidelines have been laid by the Mobile Marketing Association consumer best practice guidelines and it's a compulsion to follow those by all the marketers who wish to do mobile marketing in America.
Now, service providers have started to provide the option of sending SMS to email addresses. Other than this, other services provided are mobile games, mobile tones etc., which are used for promotional purposes. This has lead to the invention of MMS or Multi-media Message Service, through which short promotional videos and animations can be send. Bluetooth is another good technology. It started in 2003, and many companies in Europe have found it useful. When a message is send via Bluetooth, the receiver should accept request from the sender. So, sending messages by this method is legitimate. The message transfer speed is high and is also a free service as it is a radio-based technology.
The method of sending SMS advertisement to mobile phone users based on their geographical location is known as Location based service. The customer is tracked via a GPS chip which is built-in the phone. Radiolocation signals from the nearest cell phone towers are used for this purpose.
Mobile marketing follows a very safe marketing strategy, as it is customer opted. The short message sent through this method is known as mobile originated or MO message. If the advertisement is done through a call, the call is known as mobile terminated or MT message. As there is a phenomenal increase in the number of mobile phone users, this kind of marketing is a sure hit.
Monday, July 14, 2014
Apple iPhone - Drama
The Apple iPhone - Super Phone or Super Hype:
The Apple iPhone, super phone or super hype? Is this cell phone really the complete package that Apple purports it to be or is it all hype? Let us take a look at the facts and fiction about the Apple iPhone to see how it really stacks up against the advertising.
Ease of use, this is what Apple shows in all of its advertising. On this point, they hit it dead on. The Apple iPhone is extremely easy to use. If you can tap something with your finger or slide your finger along a screen you can use the iPhone without difficulty. For ease of use, the iPhone is a super phone.
Music listening and storage. As far as sound quality goes, the iPhone is great. A set of good quality stereo earbuds are required to enjoy the iPhone's sound quality. To complete the upscale look of the iPhone, perhaps a set of Bluetooth stereo earphones are in orders. In the category of sound quality and music playback capability, the iPhone is a super phone.
Storage is another feature that Apple hypes the iPhone. With 6 GB, 8 GB, and now 16 GB, this seems like a tremendous amount of storage. Here is where the downfall is, you cannot upgrade the memory or use external memory such as memory cards or sticks. Therefore you are limited by the amount of content you can have on your iPhone. You cannot take content with you. A work around could be to store content on an internet site and swap it out when you want it. Any teenager I know can blow through even 16 GB of music in an amazingly short amount of time. If you add in videos and TV shows, 16 GB becomes filled rather quickly. In the storage department, the Apple iPhone becomes hype instead of a super phone.
What about battery life. Here is where there is no hype at all: actually Apple has very little to say about the iPhone's battery. Here is why. You cannot change it. Most cell phones have a removable battery. This way if it dies, you change it out with a new one. The iPhone lacks this capability. Once that battery dies and will no longer hold a charge, you need a new phone. The reason Apple is so quite about the battery is probably due to the current litigation surrounding this. Is this hype or super phone? Neither one. The battery issue definitely does not qualify it as a super phone. Apple has said very little so there really is no hype involved. Perhaps we should just categorize this as buyer beware.
What about that touch screen? This is where you see the Apple iPhone hyped to the max. Is this super phone or hype? The touch screen is super sensitive. If your phone hits up against something in your pocketbook, or knocks into something while you are getting in and out of your car, you can end up calling people or having your iPhone do something weird. The touch screen does allow you to easily manipulate the iPhone. Overall, the touch screen ranks it as super phone not hype. Just be careful with it.
Next there is internet access. All of the commercials for the Apple iPhone show it as a super phone when it comes to internet access. You can use any WiFi to contact friends on Facebook or watch content on YouTube. Well, the browser needs better search capabilities. This is one area where the iPhone is lacking. Another is that the iPhone's browser does not store password. This was most likely a security feature that Apple built in. Personally, you are better off it does not store your passwords. In general WiFi networks are not secure, and you do not want your banking access information readily available to the public. Is this super phone or hyper. I will give them super phone on this one although it is not any different than any other smart phone out there.
The Apple iPhone, super phone or hype? It is looking like it comes out as a super phone. Especially if you want the music and internet capabilities.
The Apple iPhone, super phone or super hype? Is this cell phone really the complete package that Apple purports it to be or is it all hype? Let us take a look at the facts and fiction about the Apple iPhone to see how it really stacks up against the advertising.
Ease of use, this is what Apple shows in all of its advertising. On this point, they hit it dead on. The Apple iPhone is extremely easy to use. If you can tap something with your finger or slide your finger along a screen you can use the iPhone without difficulty. For ease of use, the iPhone is a super phone.
Music listening and storage. As far as sound quality goes, the iPhone is great. A set of good quality stereo earbuds are required to enjoy the iPhone's sound quality. To complete the upscale look of the iPhone, perhaps a set of Bluetooth stereo earphones are in orders. In the category of sound quality and music playback capability, the iPhone is a super phone.
Storage is another feature that Apple hypes the iPhone. With 6 GB, 8 GB, and now 16 GB, this seems like a tremendous amount of storage. Here is where the downfall is, you cannot upgrade the memory or use external memory such as memory cards or sticks. Therefore you are limited by the amount of content you can have on your iPhone. You cannot take content with you. A work around could be to store content on an internet site and swap it out when you want it. Any teenager I know can blow through even 16 GB of music in an amazingly short amount of time. If you add in videos and TV shows, 16 GB becomes filled rather quickly. In the storage department, the Apple iPhone becomes hype instead of a super phone.
What about battery life. Here is where there is no hype at all: actually Apple has very little to say about the iPhone's battery. Here is why. You cannot change it. Most cell phones have a removable battery. This way if it dies, you change it out with a new one. The iPhone lacks this capability. Once that battery dies and will no longer hold a charge, you need a new phone. The reason Apple is so quite about the battery is probably due to the current litigation surrounding this. Is this hype or super phone? Neither one. The battery issue definitely does not qualify it as a super phone. Apple has said very little so there really is no hype involved. Perhaps we should just categorize this as buyer beware.
What about that touch screen? This is where you see the Apple iPhone hyped to the max. Is this super phone or hype? The touch screen is super sensitive. If your phone hits up against something in your pocketbook, or knocks into something while you are getting in and out of your car, you can end up calling people or having your iPhone do something weird. The touch screen does allow you to easily manipulate the iPhone. Overall, the touch screen ranks it as super phone not hype. Just be careful with it.
Next there is internet access. All of the commercials for the Apple iPhone show it as a super phone when it comes to internet access. You can use any WiFi to contact friends on Facebook or watch content on YouTube. Well, the browser needs better search capabilities. This is one area where the iPhone is lacking. Another is that the iPhone's browser does not store password. This was most likely a security feature that Apple built in. Personally, you are better off it does not store your passwords. In general WiFi networks are not secure, and you do not want your banking access information readily available to the public. Is this super phone or hyper. I will give them super phone on this one although it is not any different than any other smart phone out there.
The Apple iPhone, super phone or hype? It is looking like it comes out as a super phone. Especially if you want the music and internet capabilities.
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